Being a good business owner is hard, especially at the beginning of your career. There is no established customer base, a well-promoted website, and a cohesive PR team. Everything has to be done from the very first steps.
The good news is that at this stage of social development, various technologies allow you to quickly join the market and take top positions there. Today, the main flow of sales is concentrated on the Internet, so most of the efforts should be made there. And the most important aspect that becomes a key to achieving success is monitoring the site’s position.
Users are looking for the right products or services for a variety of queries. The search is conducted by combinations of words, including the name or characteristics of the product, the region of residence. The search request often includes the words “buy”, “order”, “price”, etc. In order to “pull” your page when entering a search query with a promoted product, you need to create content that is most relevant to the keyword. That is, the texts (product descriptions, useful feature articles, business news) should include popular queries that the target audience is looking for the right product.
But an equally important detail is to choose the right search engine that will be most relevant for the products that you promote. This choice is determined by the geographical location, the potential target audience, and the frequency of use. You can use several search engines, but one of them must be the main one. The most popular search engine right now is Google. It is widely used all over the world and is most popular among users. Therefore, there are more opportunities to attract customers here.
Checking the site’s position on Google is a method of controlling the promotion and optimizing it. Thanks to such monitoring, it becomes possible to improve the project development strategy, adequately assess the current situation and the dynamics of its changes. There are several reasons why you should know your positions in search engines:
Having a certain strategy is an important factor in the development of the site. By evaluating your positions in search engines and understanding what efforts you need to make to achieve your goals, you get the opportunity to form a life strategy for the upcoming promotion.
Keys placed in the TOP 20-30 positions almost do not give transitions. However, your traffic increases significantly as soon as most of these keywords move into the top ten. Knowing your positions, you will be able to act in the right direction and pull up the right words — to make your way to the first pages of search engines.
By applying your strategy, you expect a certain growth and development. To understand whether your actions on promotion have brought results, an analysis of the positions of your keywords will help. If you see continuous growth, even if not as fast as you might have imagined, this is an excellent indicator that you are on the right track.
Understanding on which page of the output the resource is located by the main keys allows you to optimize the texts and increase the targeted traffic. By monitoring the position of the site pages, you can improve the content and increase traffic and conversion without additional investment in online advertising.
Even more functions for your successful website promotion you will find on BrandMeWeb.com. Our SEO keyword rank tracker provides its users with all the tools to estimate their business strategy far beyond classic monitoring. The app allows you to daily track your site position on more than one searching engine and has no geographic limitations. With such a smart assistant you will be able to:
Here you will find three package options for any need with the set of all the necessary analytic operations. Our enterprise rank tracking variant offers the best opportunities for any type of business (shop, youtube channel, blog, etc.) and provides you with a marketing SEO ranking report as well. More information you can find on our home page https://brandmeweb.com/rank-tracking-pricing-packages/.